Privacy Policy

Effective date: May 18, 2026

This Privacy Policy explains how Psalm & Petal Co. ("we," "us," or "our") collects, uses, and protects the personal information you provide when using our website (psalmpetalco.com) and subscribing to our floral delivery services. We are committed to protecting your privacy and handling your information with care and transparency.

By using our website or subscribing to our services, you agree to the collection and use of information as described in this policy.


1. Information We Collect

1.1 Information you provide directly

When you subscribe to our services or contact us, we collect:

  • Full name

  • Delivery address and safe drop location instructions

  • Email address

  • Phone number

  • Payment information (processed securely by Squarespace Payments — we do not store your full card details)

  • Delivery preferences and special instructions

  • Subscription tier and billing frequency


1.2 Information collected automatically

When you visit our website, we may automatically collect:

  • Browser type and version

  • Pages visited and time spent on pages

  • Referring website or search term

  • General geographic location (city/region level)

  • Device type (desktop, mobile, tablet)

This information is collected through Squarespace’s built-in analytics tools and does not personally identify you.


2. How We Use Your Information

We use the information we collect solely to operate our floral subscription service. Specifically:

  • To process and fulfill your subscription orders

  • To contact you about your delivery (schedule, skip requests, delivery notifications)

  • To send order confirmations, receipts, and billing notifications

  • To respond to your questions or support requests

  • To improve our delivery routes and service quality

  • To send occasional service announcements (not marketing emails without your consent)


We do not sell, rent, or share your personal information with third parties for marketing purposes.


3. Payment Information

All payment processing is handled by Squarespace Payments, which is a PCI-DSS compliant payment processor. We do not have access to your full credit card number, CVV, or bank account details. Payment data is encrypted and stored securely by our payment processor.

For questions about how your payment information is handled, please review Squarespace’s Privacy Policy at squarespace.com/privacy.


4. How We Store and Protect Your Information

Your information is stored on Squarespace’s secure, encrypted platform. We take reasonable precautions to protect your personal data, including:

  • Using SSL/TLS encryption on our website (https)

  • Limiting access to subscriber data to only the business owner

  • Using secure, password-protected systems for all subscriber records

  • Not storing payment card details on our own systems


While we take reasonable steps to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.


5. Cookies and Tracking

Our website uses cookies — small text files stored on your device — to enable core website functionality and analytics. Squarespace may use cookies to:

  • Remember your cart and session preferences

  • Analyze website traffic and performance

  • Enable secure checkout


You can control cookie settings in your browser. Disabling cookies may affect some website functionality, including checkout. We do not use cookies for third-party advertising or behavioral tracking.


6. Third-Party Services

We use a small number of trusted third-party services to operate our business. These providers may have access to your information only as necessary to perform their functions:

  • Squarespace — website hosting, e-commerce, and subscription management

  • Google (Gmail / Google Workspace) — business email communication

  • Google Maps — delivery route planning (we do not share your data with Google Maps)


We do not use Facebook Pixel, Google Ads tracking, or any other advertising or retargeting technologies on our website.


7. Your Rights

You have the right to:

  • Request a copy of the personal information we hold about you

  • Request correction of any inaccurate information

  • Request deletion of your personal information (subject to any legal obligations we have to retain it)

  • Opt out of any non-essential communications at any time

  • Cancel your subscription at any time in accordance with our Subscription Policy


To exercise any of these rights, please contact us at the email address listed below. We will respond within 10 business days.


8. Children’s Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately and we will delete it.


9. Data Retention

We retain your personal information for as long as your subscription is active and for a reasonable period afterward for legal, accounting, and business purposes. Specifically:

  • Active subscriber data: retained for the duration of your subscription plus 2 years

  • Payment records: retained for 7 years for tax and accounting purposes

  • Email communications: retained for 2 years

You may request deletion of your data at any time. Certain records (such as payment history) may be retained longer where required by law.


10. State-Specific Rights

Maryland, Virginia, and DC residents

If you are a resident of Maryland, Virginia, or the District of Columbia, you may have additional rights under applicable state privacy laws, including the Virginia Consumer Data Protection Act (VCDPA) and the Maryland Online Data Privacy Act. These rights may include the right to access, correct, delete, or opt out of the processing of your personal data.

To make a privacy request under applicable state law, please contact us at the email below. We will respond within the timeframe required by applicable law.


11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. If changes are material, we will notify active subscribers by email. Your continued use of our services after any changes constitutes your acceptance of the updated policy.


12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

Psalm & Petal Co

Email: hello@psalmpetalco.com

Website: psalmpetalco.com

Service area: Washington DC, Maryland, and Northern Virginia

We are a small, owner-operated business and will respond to all privacy inquiries personally within 10 business days.


This policy was last reviewed and updated on May 18, 2026.

This document is a template intended as a starting point. Psalm & Petal Co recommends consulting a licensed attorney to ensure compliance with all applicable laws before publishing.